Mercedes Benz

For the launch of the new car model X-Class Mercedes Benz hosted events in London, Paris and Berlin. I was responsible for the visual communication throughout the events.
60 minutes with X was an exclusive series of events from Mercedes-Benz Vans that offered the exclusive opportunity to experience the brand new X-Class before everyone else.
  • Client
  • Tehrani & Brandts for
    Mercedes Benz
  • Industry
  • Automotive Event
  • Services
  • Design, Art Direction, Website
  • Photographer
  • © Alexander Herold
  • The Task
  • I was responsible for the campaign, 60minuteswithx.com , by Mercedes Benz Europe, coordinated by Tehrani&Brandts. The events, for wich I created the entire visual communication, starting with the Keyvisual, the Webdesign, Invitations and Signage, happend in Berlin, Paris and London and launched the new Mercedes Benz X-Class.
  • Die Aufgabe
  • Für die Kampagne, 60minuteswithX.com , von Mercedes Benz Europe, war ich verantwortlich für die gesamte visuelle Kommunikation der Mercedes X-Klasse Launch Party organisiert von Tehrani&Brandts. Angefangen bei dem Keyvisual, über das Webdesign bis hin zu den Leitsystemen der Events in Berlin, Paris und London.